Renters Searching For X-Mas Trees and Not Rentals.

As with many businesses, the rental market is extremely cyclical. Jan - August are the strongest months where renters are searching for rental houses. Sept - Dec are slower months.

We have ran extensive economic and behavior models on various rental traffic theories. We have come to the conclusion that renters do not search for rentals in Dec because they are too busy searching for Christmas trees. See our analysis below. Happy holidays.