sep Rentals.com Not in NARPM Magazine

Rentals.com Not in NARPM Magazine

December 27, 2007 – 5:23 pm

Is Rentals.com cutting back its marketing spend with NARPM? Rentals.com has consistently advertised full page ads in the Residential Resource, NARPMs monthly magazine. The January 2008 Issue does not have Rentals.com or RentalHouses.com in any of the pages.

Where did they go?

  1. 5 Responses to “Rentals.com Not in NARPM Magazine”

  2. Perhaps they are not happy with NARPM because of RentalHomePros.com?

    By Dave Dugdale on Dec 27, 2007

  3. they are spending those dollars else were -wait and see as they are working on their own new bimonthly publication

    By superhomerentals.com on Dec 31, 2007

  4. SuperHomeRentals, are you saying they are going to compete with NARPM?

    By Dan on Dec 31, 2007

  5. NARPM is loosing market presence as property managers are looking at other trade organizations to assist them in obtaining knowledge, education, as well as networking opportunities.

    After several years of growing pains, NARPM boards’ decisions to raise dues; make poor choices in convention locations; re-design their website to where it is no longer user friendly; change association management company; and not expanding and updating their educational offerings have allowed organizations such as FARPM with their own convention in SUNNY FLORIDA, their own professional designations and educational offerings to attract many property managers to their fold.

    By Gibson on Jan 8, 2008

  6. sorry it has taken me so long to post this as i have been trying to find the email i got from one of my friends over there that told me that his thought’s where they were going to start their own bimonthly magazine which will be given out free my understanding is they want one just for the home rental market and have been toying with the idea in order to do that the funding has to come from some were they own DistribuTech is the largest distributor of free publications in the United States with over 60,000 locations in 41 states, comprised of 72 markets. They maintain exclusive community rack programs with some of the nation’s largest retail chains, including grocery, drug, convenience, video, fitness and other mass merchandise locations. Delivering 39 million publications annually on behalf of PRIMEDIA’s Consumer Source division, DistribuTech also leases pocket space to the more than 2,000 other free publications it distributes.
    Apartment Guide is an integrated media business, delivering rental information to consumers via print, Internet and mobile devices. Apartment Guide consists of 77 publications in 74 cities and ApartmentGuide.com, which is available throughout all U.S. markets
    Rentals.com is a comprehensive Real Estate rental site with one of the largest collections of single-unit and vacation rental information on the Internet. The site encompasses nearly 45,000 complete listings, including its own as well as select inventory from ApartmentGuide.com. Its network of sites also delivers listings not only to Rentals.com, but RentalHouses.com and a variety of third party sites.
    New Home Guide, NewHomeGuide.com and NewHomeDirectory.com are a blended media business. Anchored by New Home Guide, Their Home division consists of 35 publications in 19 states, Washington D.C. and Sao Paulo Brazil (25 major markets). These directories provide accurate information about all new home communities in their respective areas, as well as give display advertising opportunities for clients to showcase product and inventory. The guides are published monthly and provided free of charge to home buyers.
    SO CAN ANY ONE TELL ME OF A MAGAZINE MONTHLY OR BI MONTHLY THAT IS GIVEN OUT FOR FREE WITH HOME RENTAL’S IN IT ONLY - IT IS ALMOST LIKE A MAGAZINE CALLED AUTO TRADER BUT WITH HOME RENTALS
    my feeling on rentalhomepros.com is that it is never going to take off its going to be a big joke -yes DAN i feel they are going to compete against NARPM and i think it will be a great thing as a monthly magazine will increase awareness to other websites like mine and rentvine and firstcoastrentads with the increase of people losing there homes and looking for rentals they look for home rentals not apartments -why renting an apartment truth be told makes them feel like they went backwards in life - its that simple -this magazine is geared to the home renter looking for a place what better idea is there why spend money with ads for memeber of NARPM they know that rentalhouses.com is out there so go after a new market if you have a free magazine you are giving out and can sell ADS OR LISTINGS on it and use it as a tool to get NARPM members to pay you go for it ! they been pay for ads too long ! NARPM SHOULD HAVE NEVER WENT IN TO THIS MARKET PERIOD
    WWW.SUPERHOMERENTALS.COM

    By superhomerentals.com on Jan 14, 2008

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