Search-based Keyword Tool for Real Estate

Google just released a search-based keyword tool for all categories. It analyzes your URL, or your competitors URL and offers keyword and URL suggestions.

Here is an example of how the tool works.

Step 1: Enter a URL into the search box

Step 2: View Keywords or Sign in to view all

You can view keywords and the associated URL that are not in your adwords campaign and add them by bulk uploading them. I wish it made it easier to select the the ones you wanted and have them automatically added into your adwords account.

If you are running a query on one of your competitors you will not be able to view all keywords. Google currently gives a sample of 100. 

  This is Google’s first step in making advertisements as user friendly and as relevant as Google search results. A keyword advertisement for Phoenix Rentals for example should not go to a home page, (as many advertisers do) but rather to a deeper, more relevant page like Phoenix Rentals.

Google’s search-based keyword tool will eventially be a place where complete adwords campaigns are built with a click of a button.