Edgeio Numbers Update
December 11, 2007 – 11:18 amI wanted to follow up on my previous Edgeio post. They have a wiki, that goes into detail on how their company was doing. I have summarized below:
Active number of listings = 14,000,000
Active number of advertisers = 8,500
Total number of Classified boards = 1,700
Network Page Views per month = ~ 9,000,000
Site only (edgeio.com) Page Views per Month = ~1,5000,000
Network Overview for Nov 10th - Dec 10th
86.12% of all visits come from Google Organic.
View all Google Analytics numbers:
- http://www.google.com/analytics/
- user: auction@edgeio.com
- password: edgeioauction
They hold 5 patent applications
They have 60 servers in Texas
The costs of running the edgeio service have been about $35,000 a month in hosting and bandwidth
4 Responses to “Edgeio Numbers Update”
Is it just me, or does 60 servers and $35K per month seem like extreme overkill to support a site that is serving up 8.2 million page views per month? (6.5 million of which aren’t really page views, just hits to their widget from techcrunch.com)
I mean… it’s not even in the ballpark as to what I would expect. I would have guessed one or two servers could handle this load. Are these servers sitting around idle “just in case”? Am I off-base to think this hosting setup is serious overkill?
By Jeremy on Dec 11, 2007
Jeremy, I agree completely. I think they were overestimating everything.
Guy Kawasaki says it best:
An entrepreneur’s projections are never conservative. If they were, they would be $0. I have never seen an entrepreneur achieve even her most conservative projections. Generally, an entrepreneur has no idea what sales will be, so she guesses: “Too little will make my deal uninteresting; too big, and I’ll look hallucinogenic.” The result is that everyone’s projections are $50 million in year four. As a rule of thumb, when I see a projection, I add one year to delivery time and multiply by .1.
http://blog.guykawasaki.com/2006/01/the_top_ten_lie_1.html
By Dan on Dec 11, 2007
Did they sell edgeio yet?
By Robbie on Dec 14, 2007
Not yet. The Auction is live until Dec. 21st. It doesn’t look like anyone has bid yet. The minimum bid is $250,000 for edgeio and $150,000 for Adaptive Real Estate Assets.
By Dan on Dec 15, 2007