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Archive for the ‘Rental Market’ Category

Oodle Lays of 20% of it Workforce

Friday, November 14th, 2008

 Oodle, the classifieds search engine has layed off 10 people which represent 20% of its workforce. Oodle has raised $16 million over the last 2 years and has signed some great partnerships including MySpace, Military.com, Wal-Mart and more. 

ForSaleByOwner Now Disributes to Realtor.com

Friday, November 14th, 2008

Realtor.com, the largest real estate search site on the net has never served For Sale By Owner Listings. This week, ForSaleByOwner.com announced they will now be distributing properties to Realtor.com. “The DOJ-NAR settlement benefited consumers by giving them access to Realtor.com without the expensive cost of a commission fee,” said Greg ...

What is an Online Rental Lead and Tips to Convert Them

Monday, October 13th, 2008

There seems to be some confusion within the rental advertising space on what an online rental lead actually is. A lead is NOT: When someone views your ad When someone clicks on your ad When someone clicks on your ad map When someone prints out a flyer When someone forwards your adA lead IS: When a potential ...

RentVine Working on Neighborhood Profile Videos

Monday, September 22nd, 2008

Dave Dugdale of RentVine is working with property managers and setting up Neighborhood profile videos for their home page for free. What are Neighborhood Profile Videos? RentVine will shoot the property manager town in HD.  Set everything up and generate code for the property manager to add to their home page. Below is ...

Can Twitter be a Practical tool for Apartment Communities?

Saturday, September 13th, 2008

Twitter as it exists today is not a very practical application for apartment communities. It needs to allow users to communicate with a "family" of users. For example, everyone within the apt. community that has opted in. Yammer, a twitter like application for businesses is trying to solve a similar problem ...

Rent Marketer Foosball Champs

Thursday, August 28th, 2008

At Rent Marketer we understand the importance of having fun. We recently received a Foosball table and we are all getting pretty good at it. On days when we are not getting massages from our massage therapist, eating pizza or having happy hour, we concentrate on playing a great game of ...

Digg Like Real Estate News Site Launches

Wednesday, August 27th, 2008

 Bumpre, a Digg like real estate news site that allows visitors to vote for the best news stories has launched. Bumpre allows anyone to submit a real estate story and if the story is good, users can vote for the article. The article or story with the most votes gets ...

TripAdvisor Now Getting into Vacation-Home Reviews

Wednesday, August 20th, 2008

Since yesterday, another large site is getting into the vacation rental market. This time it is TripAdvisor which is owned by Expedia.com. TripAdvisor has announced a majority investment in vacation property review site FlipKey.com.  TripAdvisor plans to include FlipKey reviews on its site. "Vacation rentals is the hot emerging category in ...

Orbitz adds Vacation Rentals

Tuesday, August 19th, 2008

The vacation rental market is a multi-billion dollar industry. The market leader in this space has primarily been HomeAway with their acquisitions of VRBO.com, CyberRentals.com, GreatRentals.com, A1Vacations.com, TripHomes.com, Holiday-Rentals.co.uk, Holiday-Rentals.fr, FeWo-direkt.de, Abritel, and HomeAway.es. Home Away is now facing strong competition with the recent launch of vacation ...

RentPredict.com - Rental Credit History to Screen out DeadBeats

Tuesday, July 15th, 2008

One of the worst things for a real estate investor is getting a deadbeat tenant who doesn't pay their bills. There also tends to be a positive correlation between deadbeats and distruction of property. I wish I heard of this tool prior to my last tenant I had to evict. RentBureau ...

1 Million More Rental Homes on the Market

Monday, July 14th, 2008

Goldman Sachs’ U.S. Economic Research Group recently released data that says over the past 2 years there have been over 1 million for sale units that have been converted into rentals. This is one of the reasons why we are not seeing rent inflation because although demand is increasing for rentals, ...

Top Fittest and Fattest Cities and their Average Rental Price

Saturday, June 21st, 2008

The top 10 Healthiest Cities in the United States: San Jose, Ca - average rental price - $2006 Washington, DC - average rental price - $2056 San Francisco - average rental price - $2399 Seattle - average rental price - $1658 Salt Lake City - average rental price - $1146 Oakland - average rental price - ...

An Overview of the Phoenix Rental Market

Wednesday, June 4th, 2008

I recently ran across Trulia Market Trends and wanted to take a look at the Phoenix real estate market and compare it to the Phoenix rental market. According to Trulia, the average sales price for homes in Phoenix has seen a 22.2% decrease in the price of a home from Nov ...

What Type of Properties do Renter Households Live in?

Saturday, February 23rd, 2008

I found this link on the MyNewPlace Blog and I wanted to share more of the data with you. Pop quiz: Which properties have more renters in them? Single Family homes and structures with 2 - 4 units or Apartment Properties with 5 or more units? Answer:  Single Family homes and structures ...

iiProperty Rebranded Rentomatic

Monday, January 28th, 2008

Back in December we wrote that Rentomatic would be launching soon. It appears that Rentomatic has launched and has replaced the brand of iiProperty. The new brand and site is tailored to both renters and managers. Renters are able to pay rent online, build credit, send maintenance items. Property managers and ...

Super Bowl Rentals Going for $17,000 for The Week

Sunday, January 27th, 2008

Ran across this site from the HotPads blog. SuperBowlRentaHome.com offers renters the ability to search for properties near Super Bowl Locations. Next Sunday, the Super Bowl will be held in Phoenix and 1-week rental homes are going from $9,900 per week to $17,000 per week. I think I will save my ...

Was Rental Housing More Affordable in 1950 than in 2000?

Friday, January 25th, 2008

The census bureau releases their data to the public every 10 years. The last census report released was in 2000. I cannot wait to get the update census data in 2010. Question: Was Rental Housing More Affordable in 1950 than in 2000? As the graph below shows, it seems that rental ...

Legislative Alert: Rent Control defeated!

Friday, January 25th, 2008

HB-1140 has been defeated in committee. From the aamdhq.org newsletter.  All of the witnesses in opposition to HB-1140 proved the case that rent control is a broken tool that does not create affordable housing.  Testimony showed rent control compromises basic economic principles, deteriorates the quality and quantity of rental housing, prevents new ...

Rentomatic Launching Soon

Saturday, December 29th, 2007

Rentomatic, which is owned by iiProperty, will be launching shortly according to Pat Kitano's blog, I've spoken to Allison Atsiknoudas, iiProperty's CEO numerous times and she impresses me with both her knowledge of technology and the rental market. Rentomatic, will be targeted to small- and mid-sized landlords, property managers and ...

Edgeio Classifieds Closing their Doors

Monday, December 10th, 2007

Edgeio, the classifieds site that raised $1.5 million in angel funding and another $5 million in Series A funding has decided, after 15 months of burning cash to close their doors. First to pick this up was TechCrunch, where Michael Arrington, an editor at TechCrunch and co-founder of Edgeio announced the ...

How Large is the Rental Market?

Tuesday, December 4th, 2007

The quick answer is "Big". The long answer is "Bigger than you think." To start, we must ask ourselves some questions. All data is from Q3 of 2007. How many housing units are there in the United States? According to the recent census data (PDF), there were an estimated 128.2 million ...

National Rental Vacancy Rates at 9.8% for Third Quarter

Wednesday, November 7th, 2007

The Census Bureau released their most updated numbers on the housing market. For the third quarter of 2007, the national average rental vacancy rate was 9.8%. 1 and 2 bedroom rentals had the highest vacancy rate at 20.5% which equaled 4% of total inventory and 3 or more ...

Recent Google Dance Effects Rental Sites

Saturday, November 3rd, 2007

The recent Google dance, a term used when Google updates its database, has many webmasters up in arms. This most recent update has effected thousands of sites and has decreased their pagerank. The rumor is Google is really hitting those sites that buy and sell links that don't have the ...

National Metropolitan Apartment Report

Tuesday, October 30th, 2007

The Orlando Economic Development Commission released a metropolitan apartment report. They studied 6 major metropolitan areas including Atlanta, Charlotte, Orlando, Las Vegas, Miami, and San Diego. Here are some of the interesting things they found: Of these 6 areas, Atlanta had the highest vacancy rate at 7.3% for 2007 Of these 6 areas, ...

Follow up on Apartments for rent VS Homes For Rent

Tuesday, October 23rd, 2007

I wanted to follow up on my post Apartments for rent VS homes for rent I did yesterday. MSN also has some more data on this and actually breaks it down by search impressions, search volume and demographics. It looks like some search engines are becoming more liberal with their ...

Demographics Prediction for Homes For Rent Search Queries

Tuesday, October 23rd, 2007

Microsoft has tool that predicts the demographics of an audience that is searching for a particular search term or searching on a particular site. Here are some numbers. For people searching for "homes for rent" 65% are female highest distribution of age group is 25 - 34 at close to 35% of all ...

Top 10 Rental Search Keywords

Monday, October 22nd, 2007

I was doing some research on the top 10 keywords for rental keywords and found the following from wordtracker.com. I have no idea where wordtracker gets these results but these always tend to be underestimating the search volume. Here is the breakout. Homes for rent related Keywords: Apartments for rent related ...

5 Ways to Kill Your Rental Site

Friday, October 12th, 2007

1) Make Users Login to view properties 2) Lack of SEO and / or SEM presence 3) Slow Load time 4) Too many banner advertisements 5) Not enough inventory

Apartment Communities and Their Names

Friday, September 28th, 2007

An article written by Caroline S. Latham of RealFacts discusses the names of apartment communities and how they could have received their name by destroying what was once there. The famous sociologist Paul Lazarsfeld pointed out that people tend to name the things they build for what was destroyed in ...

The Single Family Home Rental Market

Thursday, September 27th, 2007

As our first post, we wanted to do a single family home rental market 101. We could write for days in regard to the rental market but we will try keep it to under 500 words: Because I am lazy, I will refer to the Single Family Home Market ...