Archive for the ‘long tail’ Category
Tuesday, February 9th, 2010
We talk about the long tail a lot at rentBits. The web is fragmented and advertisers need to reach more users across more sites. As it relates to the rental market, over 90% of all renters search across multiple rental sites looking for their ideal rental. This fragmentation is called the long tail.A recent post ...
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Wednesday, February 25th, 2009
Even the Stimulas package has a long tail.
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Monday, January 12th, 2009
We have discussed the power of the long tail many times on this blog. The long tail exists in virtually everything. The introduction of e-commerce has made the long tail much more visible ...
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Saturday, April 12th, 2008
A great blog article written by Cory Treffiletti of online spin talks about how advertising is becoming much more vertical to reach the long tail of users. Advertising platforms are becoming the #1 destination to reach a more targeted audience.
"All of these models signal the shift away from large aggregate ...
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